Toyota India has come up with a new business (without cars), a digital showroom where potential customers can test drive and even book vehicles online. This “Web Wheels on Web” service is currently only available in Bangalore area.
- Payment can be made online.
- Toyota claimed that the current virtual store receives 1.3 million visitors annually.
Wheels on Web is an extension of the “virtual showroom” platform launched in 2021, which also allows consumers to explore the interior and exterior of a car on the website without downloading additional software and apps. Toyota says the platform is more consumer-friendly. According to the Japanese manufacturer, sales have increased fivefold compared to previous years, and online bookings have increased twentyfold, with more than 1.3 million visitors to the site each year.
Toyota Wheels on the Web (Internet): Financing and Payments
Toyota Wheels on Web (WOW) allows customers to shop on the site, a feature it has promised for 2021. Customers can browse the site and choose from a variety of accessories, additional services and even extended warranty packages.
In addition, the site allows consumers to complete car purchases or prepay online using a secure payment gateway. Toyota can also choose the best financing arrangement from various banking institutions.
Toyota Wheels on the web (Internet): vehicle tracking
In addition to payment options, the site also allows you to track the progress of your booking. From the time you order your vehicle until it is delivered, Toyota sends you emails and Whatsapp messages to keep you updated on the vehicle’s progress. According to the automaker, the facility will increase transparency for customers.
Another useful part of Toyota WOW is the ability for customers to rate their vehicles online from the comfort of their own home. In any case, you can arrange a real technical inspection of your old car, which will be done at your home.
Toyota Wheels Online (Internet): regions and models
As mentioned, the service is currently only available in Bangalore. It should also be noted that not all models are available on this digital platform; Currently only Hycross (petrol), Hilux, Legends, Camry, Fortuner and Innova Crysta (GX) are available, while cars like the Glanza, Urban Cruiser Hyryder and Vellfire are not. Mahindra currently offers a digital display experience for the Scorpion.
Source :- autosworldindia.in